This semester my PR Campaigns class is participating in a competition with PRSSA and The CW to promote two of their new shows, 90210 and Melrose Place. My class was split into three teams and we each had to plan and execute a campaign to help promote these shows on the college campus.
This past Thursday my group, Team 31061, had our event "TV to Talk About, Music to Jam About". Our group wanted to do something fun and laid back and something that students would enjoy. We had two music groups, Blake Whitworth and the Whales, come down and put on a concert on Front Campus. While people were enjoying the live music, they were able to enter a raffle with prizes from many different Milledgeville businesses. We also had fun interactive games like corn hole and ladder golf and gave out CW prizes to anyone who wanted to play. While doing this we got to talk to people about The CW and why we were doing this event.
Overall the event went really well, despite most of the student body leaving for our first ever Fall Break and some other events on Front Campus, but we made it work. We hope that after our event more people heard about these new shows and wanted to learn more about them!
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